Elon Musk Unveils ‘Burnt Hair’ Perfume, Sells $1 Million of the Stuff

Elon Musk, founder of SpaceX, Tesla and the tunnel-making Boring Company, has updated his Twitter bio to “perfume salesman.” That’s an accurate description as he’s just released Burnt Hair, a new bottled fragrance available via the Boring Company website.

The perfume is a gag that’s crossed over from the joke realm into reality. In late September, Musk hinted at the upcoming product, tweeting “Burnt Hair — Scent for Men by Singed.” It’s a tie-in to a previous oddball product from the Boring Company, a flamethrower sold in 2018.

Musk announced the availability of the perfume in a tweet on Tuesday, calling it “the finest fragrance on Earth.” He seemed to be testing out catchphrases in follow-up tweets ranging from “doesn’t get more lit than this” to “be the change you want in the world.”…read more!!!